Monetizing a Blog
Wesner has a post about how to monetize your blog that strike me as interesting.
I started to write this blog in April 2004, and I really cranked the volume of that shortly after that. I usually blog because I have something to say, and that is a good place to put it. Some time ago I put a Google ad on the page, hoping that at least it will generate some cash to pay the bills for the hosting. It didn't really work. So far I didn't even get a payment from Google.
Wesner mentions two ways to make money from a blog:
- Tip Jar. Readers can voluntarily donate money to show their appreciation for value received through the blog.
- Buy Your Own Blog Entry (BYOBE). In exchange for writing specific content, he will charge $100 for a post. This is far higher than the $10 that I originally proposed.
What do you think of those? If I put a PayPal account that you can donate to (for the content in the blog and/or for the software I produce), will it work? What about the second option? I'm willing to listen to offers to write a (well researched) blog post about a subject. Any takers?
But beyond money value, there is a huge networking effect to having a blog. I recieve several job offers via my blog. I talk with a lot of very smart people, I get to influence some decisions (Microsoft' VS 2005 Service Pack announcement was at least in part because of all the noise in the blogs).
The most important thing, though, that this is fun. I love developing, I love writing (and when I did it, I love presenting and teaching). I'm considerring myself very lucky, to be able to do the things that I love.
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